Coming Soon

There’s an awkward stretch in every store’s life between having a domain and having something to sell. Coming Soon makes that stretch productive: instead of a bare holding page, merchants get a real landing page that collects email addresses and builds anticipation for a launch date.

It’s been on the Shopify App Store since 2015 and holds a 4.9-star rating across 32 reviews, with 94% of those at five stars.

What it does

Builds pages without code. A drag-and-drop WYSIWYG editor, a template library, custom fonts, and an escape hatch into custom code.
Captures the audience early. Email collection that syncs to Mailchimp, Klaviyo, and other platforms.
Counts down to launch. A timer that turns a vague “soon” into a date customers can plan around.
Keeps the right doors open. Storefront password protection plus a URL allowlist, so specific pages stay reachable while the rest stays under wraps.
Works on every screen. Responsive by default, since most of the traffic arriving early is mobile.

Why we own it

Coming Soon is the clearest expression of what we look for in an acquisition: a narrow, genuinely useful job, done well enough that customers rate it 4.9, with support needs small enough that a small team can honour them properly.